Public Relations

Ideating storylines and creative concepts to get you in the news in an authentic manner.  Execution that delivers results and aligns with business goals.

Social Media

Sharing your story across digital platforms with a keen eye on strategy, unique content creation and data-driven insights.   

Strategic Counsel

Building your brand alongside of you every step of the way.  Through opportunities and challenges, we can help determine the best course to take.


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NEALIE STUFFLET, OWNER

I'm passionate about sports, branding and delivering first-class results.  I have 17 years of experience building and executing communications programs for leading consumer brands, athletes and NASCAR race teams.  

My career started at a NASCAR Sprint Cup Series race team where I handled public relations for the team and its stable of drivers.  From there, I joined a leading mid-size agency based in New York City, Taylor Strategy, where I worked with Fortune 500 consumer brands activating their sponsorships in NASCAR and college sports.

At home, I enjoy spending them with my two children, husband and dogs.  I love mountain biking and often ride in the Lake Norman, N.C. area.



HOW DID YOU GET YOUR NAME?

OUR NAME COMES FROM THE DRAG RACING TERM "ZERO LIGHT" -- USED WHEN A RACER LEAVES THE STARTING LINE AT THE EXACT MOMENT THE LIGHT TURNS GREEN (.000).  

TO US, THIS IS PERFECT TIMING AND A RESULT THAT TAKES PREPARATION, SKILL AND EXPERIENCE.